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Top Strategies for Protecting Your Brand and Content Online in 2017
Featuring Akino Chikada, Sr. Product Marketing Manager, MarkMonitor and Olesia Klevchuk, Sr. Product Marketing Manager, MarkMonitor

2017 brings new challenges to the brand holders as potential abuse will continue to evolve and expand. Fraudsters are looking to exploit new channels and technologies, impersonating brand and stealing revenues. Brand holders must keep apprised of the numerous tactics used to impersonate and harm their valuable brands. One key step is to continuously refine brand protection, anti-fraud and anti-piracy strategies in order to minimize the potential risk to brand reputation, revenue, and most importantly, customer trust.

View this webinar to hear MarkMonitor® Brand Protection experts Akino Chikada and Olesia Klevchuk discuss key strategies for protecting your brand and content online in 2017.

During this webinar, you’ll learn:

  • How fraudsters are evolving their tactics in the ever-changing internet landscape
  • The top trends to prepare for and incorporate into your brand protection program
  • Why your brand protection programs need to evolve to stay impactful in 2017

Download the webinar materials below.

 PDF of the Presentation (.pdf)

 Video of the Presentation

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