MarkMonitor gTLD Experts

With over 50 years of combined experience in the domain name industry, the MarkMonitor team of gTLD experts is uniquely positioned to provide the most up to date information about the New gTLD Program. Our team is actively involved in several organizations central to the domain name industry — including ICANN's Business Constituency, Registrar's Constituency, Intellectual Property Constituency and the Policy Development Process — where they advocate on the behalf of brand owners.

Matt Serlin
Vice President, Client Services

Matt Serlin brings over 12 years of experience in the domain name industry to MarkMonitor. He is responsible for all facets of the company's domain name management services and operations, including client, third-party Registry and Registrar relationships. As a recognized authority on domain name issues, Matt regularly advocates on behalf of corporate brand holders at ICANN meetings where he previously served on the Executive Committee of the Registrar Stakeholder Group. He also serves as a senior domain name consultant, working with MarkMonitor clients on portfolio consolidation, as well as domain name and online brand protection strategy development. Matt holds a bachelor's degree in communications from the University of Pittsburgh.

Troy Fuhriman
Director, Domain Services
With 11 years of direct experience, Troy Fuhriman is an expert in the field of domain recovery, domain name management and the New gTLD Program. Troy has worked closely with many Fortune 1,000 companies in assisting with new gTLD, domain management, and recovery strategies. Troy holds undergraduate degrees in Operations Management and Spanish from Boise State University and an MBA from Northwest Nazarene University.

Chris Niemi
gTLD Program Manager
With 11 years of experience, Chris Niemi is an expert in TLD operations and support. Chris currently manages a Domain Services team that provides domain recovery, domain sales, portfolio rightsizing, domain strategy consultation and New gTLD .Brand registrar services. In his time at MarkMonitor, Chris has worked on multiple New gTLD applications, led teams of operations specialists who provided global ccTLD support and client-related research projects, executed the on-boarding process for several Fortune 1000 companies' large ccTLD domain name portfolios, managed the full .CO (Colombia) launch from liberalization to general availability, and delivered various other TLD-related support services. Chris holds an undergraduate degree in English from Harvard and a MBA in General Management from Gonzaga University School of Business Administration.

Alison Simpson
Product Marketing Manager, Domain Management
With over 11 years of experience in the domain name industry, Alison has worked closely with several Fortune 1000 companies and has managed a team of Client Services Managers that provide support to MarkMonitor customers. Alison has managed all aspects of Corporate Domain Management including domain registration, domain maintenance, and domain strategy and implementation. Alison holds an undergraduate degree in Marketing from San Jose State University.

Jenni Olm
Program Manager, Brand Strategy
Jenni Olm has over nine years of industry experience and is currently providing consultative services around domain portfolio management strategies and the New gTLD Program. She has worked closely with many Fortune 1000 companies to provide industry insight, strategies and tactical solutions for proactively protecting brand online. She has served in a number of operational areas, including delivery of value-added services, online brand protection management and ccTLD domain name management. Jenni holds a Bachelor of Arts, History degree from Boise State University.

New gTLD Availability Listing

Use our quick reference catalog to quickly find key information about recently announced new gTLDs.


Preparing Your Brand for a New gTLD World